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Les Binet and Sarah Carter discuss the power of consistency in marketing, the end of the purpose era, the importance of product-focused advertising, and the role of craft and creativity in an AI-driven world, offering insights on how brands can effectively build long-term campaigns and memories.
A festive episode of Never Mind The Adverts reviewing the biggest marketing stories, creative moments, and Christmas ads of 2025, featuring hosts Jon Evans and Orlando Wood discussing industry trends, effectiveness research, and their favorite moments from the year.
Emma Harris shares her transformative journey from corporate marketing to entrepreneurship, revealing how a near-fatal cardiac arrest led her to advocate for slowing down and prioritizing well-being in both professional and personal life.
Mark Ritson breaks down his top 10 marketing moments of 2025, including mergers, crises, branding challenges, and the emerging trend of "maxi-miniflation," offering insights into marketing strategies and consumer behavior.
Andrew Warden, CMO of Semrush, discusses how AI is transforming search, emphasizing the importance of digital brand visibility, the continued relevance of traditional SEO, and the need for marketers to quickly adapt to the changing landscape of AI-driven content discovery.
Zaria Parvez shares insights into her journey building Duolingo's viral social media strategy, from creating the brand's iconic mascot to taking creative risks and ultimately moving to DoorDash to apply her social-first approach to a new company.
Nils Leonard discusses the importance of creativity in advertising, critiquing industry trends, sharing insights from Uncommon's innovative campaigns, and arguing passionately that creatives themselves are killing creativity through apathy and cynicism.
Gary Vaynerchuk offers an unfiltered perspective on marketing in 2025, discussing the power of customer-centricity, the importance of social media, and why brands should prioritize authentic, organic content across digital platforms.
Will Guidara discusses how any business can apply "unreasonable hospitality" to create transformative customer experiences by focusing on making people feel seen, valued, and creating memorable moments that turn customers into lifelong ambassadors.
David Droga shares his greatest lessons from 37 years in advertising, discussing creativity, technology, and the importance of human imagination in solving business challenges.